Videos are the hottest type of content right now – and you’re going to need to come up with some for your blog. If up to now you’ve tried to avoid creating videos because you don’t have the technical expertise to edit them, it is high time you fixed that.
Easy Video Editing Tips for Blogger Level Videos
One of the skills that separate pro bloggers from the rest of the crowd is the ability to create and edit impressive videos. Just like you most of these bloggers didn’t have those skills initially, however, and had to learn them to stay relevant. I don’t know about the majority of bloggers who have been doing this for the last 5-10 years, but I did not go to school for video production or photography. I had to learn the hard way, find inspiration and take from that. I spent a lot of time online, just like you, sorting through easy video editing tips.
Mostly, I’ve learned what works and what doesn’t by spending years on my son’s YouTube channel. Here is his latest video:
There are certainly shortcuts and things you can do during the filming process to make post-processing much easier. If you’re willing, you can learn how to edit video like a pro blogger as well – right here, and right now. With a little bit of fine tuning and knowing what to look for in the frame (so you can remove it), you can dramatically improve your videos. Looking for more blogging tips? Check out these articles to learn how to build your brand, pitch for travel gigs and write nice blog posts.
Cut Together a Video That Flows
Most videos are created by cutting together multiple clips of footage. The manner in which you choose to cut these clips and join them together will have a big impact on your video.
Be particularly aware of the timing and the points where you cut from one clip and to the next. Try to experiment a little to make sure it ‘flows’ well and isn’t going to be too jarring for viewers.
Did you know that there are different types of cuts that can be used when creating videos? Each can affect the pace and flow of your video, and you should learn more about cutting on action, jump cuts, and cutaways, as well as L and J cuts for videos with conversations.
Sometimes adding transition effects can help improve the flow of your video, but as a rule, you should use them sparingly. Including too many transition effects will be more likely to harm rather than help.
Use Color Correction
Color correction can make your videos look much more professional, and the good news is that most video editors have automated tools that can help. Generally, these tools will try to improve the white balance of the video, and maybe improve its color levels in other ways.
For even better results you should try manually adjusting the color parameters for your video. In time you may be able to take that a step further and use color grading to create a specific look for your video.
Mix In the Right Background Music
Background music can transform the pace and tone of your video, and you should definitely consider mixing in some. However it needs to be the right background music, and you need to mix it into the right places.
A good place to start is to think about the type of background music that would suit your video best. Is it active and upbeat? Inspirational and uplifting? Creepy and foreboding?
On top of that, you can look at other factors such as the pace (i.e. beat) of the music, and whether or not it should have lyrics or be purely instrumental to avoid clashing with the voiceover.
When you do mix in the background music, carefully choose where to place it. If you have a voiceover you may want to use it as ‘bookends’ at the start and end of the video, or alternatively, you could cut and loop certain parts so that it spans the entire duration.
Vet the Audio Quality
If your video includes recorded audio of any kind, you should vet its quality carefully. In part that starts when you’re recording, and using a good microphone while minimizing background noise can make a world of difference.
Assuming it is an option you could consider recording the voiceover separately in a quiet location later on, then add it to the video when editing it. If not, using a good lavalier microphone can help to ensure the voiceover sounds good. I can’t stress this enough. I use one made just for my phone. It’s by Rhode you can find it here (affiliate link).
During editing, the focus should be on improving the overall audio quality as much as possible so that the voiceover is crisp and clear. Most editors have tools to help you do this by getting rid of the remaining background noise and adjusting the audio levels.
Because you’re going to be cutting together multiple clips of video footage, you should pay close attention to the overall volume levels. The last thing that you want is for one clip to be much louder or softer than the rest. Normally adjusting the volume levels is a pretty easy fix, and for example, you could use Movavi Video Editor as a video volume booster.
See how easy it can be to start editing videos? The tips listed above will help you to immediately improve your videos and create outstanding content for your blog.
More importantly, if you start editing videos – you’ll start to gain valuable experience. That is the true key to being able to edit videos like a pro blogger, and the more you create and edit videos, the better you’ll get.