In recent years, mobile devices have crossed over into the areas of Internet usage and traveling. Smartphones are now the main channel for consuming social media content and how travel bloggers and influencers grow their Instagram content.
The new era has come upon us, and we are no longer shackled to our computers in order to get work done. Some platforms, like Instagram, were designed specifically for being used on smartphones, and nowadays such companies are succeeding with their prospect.
Another aspect of comfort that mobile technology has brought is the fact that we can take and share the photos from our travels right away.
Years ago, people had no choice but to carry a camera and batteries everywhere with them and then wait until they returned home to print the photos. Of course, that meant that you didn’t know the quality of the picture until long after you could do a retake.
Once printed, the photos were carefully stored in albums that were taken out to show to friends and family who came by to visit. Being able to share them remotely is convenient and for a blogger it’s essential.
It’s obvious that mobile technology affects our travels and our social media behavior in many ways. Travel bloggers can and should use technology and social media to their advantage.
Influencers Grow Their Instagram Following With These Strategies
Establishing Their Online Presence
Creating an account and making posts isn’t all there is to social media. Without a significant following, your posts won’t get noticed.
And it’s not all about you sharing your experiences and ideas. Social media is a two-way street. For instance, what if you want advice on what color “I Heart Rome” T-shirt to buy? You can ask your 500 followers on Twitter right away!
Don’t have 500 followers? Not growing? Don’t worry, every travel blogger and influencer starts at zero. What you need is a launch strategy, and (spoiler alert) it’s not Instagram’s algorithm.
How Do You Get Your First 500 Followers to Get Things Going?
Well, you can beg, hope, or buy. Long gone are the days when “good content” grew an audience. Now you need good content, daily posting, daily stories, a skinny ratio, lots of liking and commenting on other user’s content, tagging (but not too much and no blackout tags), it’s just… impossible. Especially when you only have five followers.
Buying your first 500 followers is like greasing a squeaky wheel. It’s just enough to get you noticed, allowing you to grow naturally afterward.
Of course, you still have to do all the same things, but now you have a much higher chance of converting viewers to followers. And when you’ve replaced the bought 500, you can block them so they’re gone.
I didn’t make it this way. Instagram did. And they did it because they want you to pay for advertising.
Why Instagram?
It is no secret that Instagram is one of the most popular social platforms for travelers since it is primarily based on visual content.
This platform was made for those on the go. It keeps records of the best moments and makes it possible to share them instantly. There’s something special about being able to express your mood or share the circumstances you are in.
With the help of stories and posts, you can catch the brief moments that hook you, like the special sunsets of Toskana, the insane size of the Grand Canyon, or gleam of the tastiest ice-cream in the town next to yours.
It is believed that life fully consists of such moments, so it is good to have an opportunity to keep them with you forever. And as a blogger, it’s good to be able to share them with your audience.
Setting Up Expectations
With the electronic era, it is so much easier to travel and blog. While you are growing your audience, you need to set up expectations for them.
They should have an idea of when you post, what you post, how often, and how much. And if you want to give them a feel for your travels, make your posts as personable as possible.
Include your experiences from planning to transportation to the destination(s) and back home again. Share how you check schedules, availability of flights, booking hotels and restaurants, and getting electronic tickets.
Among the many apps designed especially for travel, Booking is one of the most popular. And for a good reason, as it offers a very huge variety of interesting places to stay.
Another one of the precious features while using this app is that if you arrange your trip within it, you are able to get discounts and exclusive offers for your destination. It is also possible to book tickets for the main landmarks and thus avoid queues.
Show your followers how to use language translation apps, and how to use GPS maps to build the best