You Know They’re Out There

How the Heck do You Get the Right Blog Audience?

New and even expert bloggers are always focused on partnerships with industry brands. You want to seal the deal with this hotel company, or get the gig with that tourism development brand. All of this is par for the course, but you need to be brainstorming other projects that will land you brand loyalty and get you tapped into target audiences that are relative to your blog. Dog walkers like parks, joggers like parks, families like parks… what’s the common denominator? Yeah, parks. Your travel blog needs to be the common denominator to a range of audiences. Partnering with bloggers is the kind of out of box thinking you need to be doing to stay ahead of the game.

Author

Christa Thompson is the Founder and Chief Editor of The Fairytale Traveler. She started traveling the world in 2003 when she attended a summer abroad study at the University of Cambridge in England. Since then, her wanderlust has been fierce. Her three passions in life are her son, traveling, and being creative. The Fairytale Traveler brand gives Christa the opportunity to do all of these things and to live intentionally every day. "It's never too late to believe in what you love and to pursue your dreams." -Christa Thompson

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